Founding 100 Dealers

Know what to pay before you buy.

Live auction intelligence, stock management, leads, deals, and mobile workflow in one clean system.

Built by a dealer who’s run real forecourts.

Limited to 100 founding dealers • Applications reviewed manually

Real market dataUpdated daily

Live UK auction intelligence

0

vehicles tracked across UK auctions

BCA, Manheim, G3 — updated continuously.

This is not guesswork. It is real market coverage powering faster, safer buying decisions.

BCAManheimG3More coming

Why it matters

BuySmart is backed by real market tracking — not guesswork.

Dealer outcome

Price more confidently, spot opportunity faster, and reduce risk.

Mobile-first edge

Check stock, assess value, and move quickly from your phone.

Opening access to 100 founding dealers

Early users get direct founder access, priority support, and the chance to shape the platform before wider rollout.

What dealers actually get

One system for buying, stock, sales, and workflow.

Built for independent dealers who want something cleaner, faster, and more useful than traditional dealer software.

Buy smarter

Know trade value, max-bid guidance, risk signals, and opportunity before you buy.

Run the whole dealership

Manage stock, leads, deals, prep, and workflow in one connected system.

Look premium online

Launch with a modern dealer website that feels credible and polished.

Move faster on mobile

Add vehicles, upload photos, publish listings, and manage tasks from your phone.

Buy smarter

Search all auctions. Decide faster. Reopen every check.

Search all auction houses from one place, save vehicles into one watchlist, run BuySmart checks, and reopen previous checks without rerunning.

Buying edge

Trade value, retail, margin, max bid guidance and confidence score — in one clean flow.

All auctions in one place

All auctions in one place

Search BCA, Manheim, G3 and more from one clean workflow.

Know what to pay before you bid

Know what to pay before you bid

Trade value, max buy, retail, margin and confidence in one decision view.

Reopen every decision instantly

Reopen every decision instantly

Keep your buying memory, revisit checks fast, and stop rerunning the same work.

All auctions in one place

All auctions in one place

Search BCA, Manheim, G3 and more from one clean workflow.

Know what to pay before you bid

Know what to pay before you bid

Trade value, max buy, retail, margin and confidence in one decision view.

Reopen every decision instantly

Reopen every decision instantly

Keep your buying memory, revisit checks fast, and stop rerunning the same work.

Swipe to exploreLive preview

Trade value, retail and margin

See the numbers that matter before emotion gets involved.

Max bid guidance and confidence score

Make quicker decisions with clearer guardrails around every buy.

Spot risky or overpriced stock instantly

Cut hesitation, reduce mistakes, and buy with more conviction.

Run the dealership

Your dealership, in your pocket.

Manage stock, leads, diary, test drives, payments, photos, descriptions and next actions from your phone — all synced back to the main DMS.

Mobile-first workflow

Progress sales, manage stock, and move the day on without waiting to get back to a laptop.

Run the day from your phone

Run the day from your phone

See leads, deals, balances and next actions fast the moment you open the app.

Manage stock on the move

Manage stock on the move

Keep prep, in-stock, reserved and sold workflow sharp even when you are away from the desk.

Turn enquiries into deals faster

Turn enquiries into deals faster

Reply quicker, move leads forward, and keep momentum alive from wherever you are.

Run the day from your phone

Run the day from your phone

See leads, deals, balances and next actions fast the moment you open the app.

Manage stock on the move

Manage stock on the move

Keep prep, in-stock, reserved and sold workflow sharp even when you are away from the desk.

Turn enquiries into deals faster

Turn enquiries into deals faster

Reply quicker, move leads forward, and keep momentum alive from wherever you are.

Swipe to exploreLive preview

Add vehicles and publish in seconds

Build stock faster, upload photos, and keep your forecourt moving.

Track deals, prep and pipeline

Stay on top of what needs attention without losing time bouncing between tools.

Everything connected in one system

No broken workflow, no duplicate effort, no clunky handoff back to the desk.

Simple pricing

Start with Core. Upgrade when you want the buying edge.

Core helps you run the dealership properly. Pro adds BuySmart and auction intelligence for dealers who want to buy better stock with more confidence.

Why Pro exists

Most dealers don’t lose money selling cars. They lose it when they buy them. Pro is built to help with that.

Powered by market tracking

149,875 vehicles tracked this month across major UK auction sources — helping power smarter buying decisions.

Get early access

Founding access only · staged onboarding · built for UK dealers

SimpleDMS

Core

£99/ month

Run your dealership.

  • Dealer website
  • Stock management
  • Lead pipeline
  • Basic vehicle lookup
  • Photo management
  • Calendar / test-drive booking
  • Basic reporting
Apply for Core Access
SimpleDMSMost popular

Pro

£129/ month

Buy stock smarter.

  • Everything in Core
  • BuySmart engine
  • Auction intelligence
  • Full valuation engine
  • Mileage anomaly detection
  • Keeper risk scoring
  • Opportunity spotting
  • Dealer-first buying intelligence
Apply for Pro Access
Stephen Abel recognised as a Top 5 Finalist in the Car Dealer Used Car Awards 2021 Newcomer Dealership category.
Top 5 finalist · Newcomer dealership

Stephen’s Car Sales reached the Car Dealer Awards finalist list within its first year.

Built by a real dealer

Built by a dealer, not a software company.

SimpleDMS was built by Stephen Abel — a real used-car dealer who understands stock buying, prep pressure, pricing, customer flow, and the reality of running a dealership day to day.

Before building SimpleDMS, Stephen’s Car Sales reached the Car Dealer Used Car Awards Top 5 finalist list within its first year. This platform was shaped by real dealership experience — not by someone guessing from the outside.

Real dealer background

Built from actual dealership experience.

Industry credibility

Award-finalist recognition.

Dealer-first thinking

Focused on profit, stock, and workflow.

Product preview

A dealer website that actually sells cars.

Modern, fast, and built to convert — without pushing customers into clunky enquiry flows.

Short app teaser

A quick visual teaser showing the direction of the SimpleDMS experience.

SimpleDMS demo dealer website homepage preview

Demo website preview

Shows the premium dealer website experience without pushing visitors into live signup routes.

Common dealer questions

A few quick answers.

Is this just a CRM?

No. SimpleDMS runs stock, leads, deals, website and admin — with buying intelligence through BuySmart.

Who is it built for?

Independent dealers who want something cleaner, faster, and more powerful than traditional systems.

Do I need Pro?

Core runs the dealership. Pro adds the buying edge with auction intelligence.

Why dealers switch

From messy spreadsheets and missed deals… to full control of your dealership.

SimpleDMS isn’t just software. It’s how modern dealers win.

  • • Know what to buy before you bid
  • • Run your dealership from your phone
  • • Never lose track of a deal again
Apply for Founding Dealer Access

Ready to see if SimpleDMS is a fit?

Approved dealers receive onboarding support, launch pricing, and a 14-day hands-on trial during rollout.

Why apply now

We’re onboarding only 100 founding dealers. Once spots are filled, access closes.

  • • Direct onboarding support
  • • Launch pricing
  • • Priority feature input

60-second application

Step 1 of 1 — Tell us about your dealership

Tell us about your dealership and what you want help with.

By applying, you agree to the Terms of Service, Privacy Policy, and Founding 100 Terms.

Access is limited to the first 100 approved dealers.

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